The Cupertino tech giant has made a lot of history with their products. The company has always tried to work with something new and they didn’t care what it is. It can be a tablet, a car or even a music streaming service. Well, Apple is currently focusing a lot on their Beats Music Service. Recently, the iOS 8.3 update has been rolled out and it has made the people to talk about the iOS 8.4. According, to the insiders, the iOS 8.4 will bring the Beats Music Streaming service along with them.
The Cupertino tech giant has bought Beats Audio for $3 Billion and everyone was shocked to see this acquisition. So, why Apple felt the need to buy Beats, when they have their own iTunes and all. There are possibly two answers to this question. Either, the company would have wanted the Beats Headphone or the company world have wanted the Beats Music Service. In this case, the insiders are going with the second option. Well, at this moment there are no rumors about the Apple Beats Headphone, but in the future, we can see that thing too.
Why Apple Acquired Beats?
The Cupertino tech giant offer iTunes which is one of the first music streaming application. Also, the company has got the iTunes Store, iTunes Match and iTunes Radio. So, why the required a new music streaming service? The answer is loss. Apple has witnessed a lot of loss in 2013, which made them thinking. The sales of digital music are dropping down regularly and there is no question about it. Eddy Cue, Apple’s Senior VP of internet software have said that the digital music service is dying and it is not in the way anymore in which we have known it.
The company has reported about the losses in the year 2013 and then in 2014, Apple acquired Beats Audio. The analysts think that the company has acquired the Beats Audio to earn profits and reduce the losses. Also, the analysts think that this might cover up the losses Apple faced 2 years back.
The Digital Music Sales are not working, so what has replaced it? The answer is Streaming Music services. Well, in the United States most of the people are using Spotify these a days. So, the Cupertino tech giant is going to give a tough competition to Spotify, In India, most of the people are using Gaana and Saavn. These are the best Music Streaming applications present in App Store and Google Play Store.
The Cupertino Tech giant was clearly interested in the Music Streaming Service apart from the Beats Headphone. The iTunes Digital Music sales have been dropped to 14% last year. So, they need to do something.
Apple vs Other Music Streaming Service:
The Cupertino Tech giant is surely going to face a lot of competition. So, first of all we should know that how the iTunes got effected with the music streaming service. Well, the answer is very simple. It is a free service providing one touch live music listening experience. We can also see some Beats Enhancements in the iTunnes Store. Tim Cook has surely refused to shed light on the fact that why they needed Beats when the company has got iTunes. Anyway, it is not going to be easy for Apple at all. Spotify is their biggest competitor in USA and they are going to face a world wide competition. Anyway, Beats is also a very popular and good company so, we can see some changes in the future.
The Spotify and Gaana like services are working on ad-based option while the Cupertino tech giant is not going to work in that way. The company will need to make the users pay and convince them so that they can run a non-ad based application. Anyway, we have to see Beats Music’s decision also as they also support ad based services.
Apple to bring new Beats?
The company has bought Beats so they are going to take most out of it. There are many rumors around the deal and also, many people said that Apple will bring Beats in a new style. The company revealed that they are going to add new features and functionality to the Beats Music Streaming Service. The insiders have also reported that the new service by the Cupertino tech giant is going to be based on Cloud. It will be a paid service and there will be many new features.
The Cupertino tech giant is going to take the design in their hand. Till now, we have seen Beats Audio application giving us a red and black look, but with Apple we can not see it as the company is going to make it Apple Exclusive. The company is not going to change the iTunes Services that is for sure.
Apple Beats Music: What’s Apple’s planning?
The Cupertino tech giant has seen some hard roads and the company is planning to launch the Beats Music which will provide some exclusive songs. For that, the company is looking for Kayne West and Taylor Swift at this moment. The company will surely sign some albums which will be exclusively available for the Apple users only. Also, Zane Lowe from BBC has left the job to become a part of Apple, but at this moment, no one knows what’s Lowe is going to do in the company. The company surely wants attention from the Singers so, that they can get some exclusive content. Kayne West said that the partnership is for sure as it is going to pay them very well.
Apple Beats Music Launch and Price rumors:
The Cupertino tech giant has released the iOS 8.3 which led to the heating up of this topic as iOS 8.4 is expected to bring the Beats Music Streaming services. According to the rumors, Apple is going to release the iOS 8.4 in May. So, we can expect the music service in May, but there are other rumors saying that the launch can see a little delay. Well, one this is for sure, we are going to see the launch of the Music Service in summer.
The rumors are also leading towards the collaboration of Beats Music with iOS 9. If the services are launched in summer then, we can probably see the release date somewhere lying around WWDC 2015. This service will be available for iPhones, iPads, Macs and Apple TVs will also see this feature. So, as far as the price is concerned, we believe that it’ll cost $9.99 a month for individuals or $14.99 a month as part of a family plan.
The Apple and Beats Music Steaming service will change a lot in the future and also, it can bring back Apple their lost profits. So, that is all for now do stay tuned as we are going to update this once, we receive some trustworthy news.